
One of the most valuable marketing tactics available to advisors may be the most overlooked, according to a study from Cetera Financial Group and Business Health, an internationally recognized practice management consulting firm. Cetera’s whitepaper explores the service-model benefits that can come from surveying clients.
Cetera to Deliver Enhanced Support with Expansion of Advisory and Product Service Structure

Cetera Financial Group is expanding its advisory and product service organizations to enhance guidance, training and individualized support for its advisors. The expansion is highlighted by the addition of new advisory and product sales consultants and the re-engineering of advisor support regions.

Cetera Financial Group, one of the nation’s largest advisor networks, announces that the firm formerly known as Genworth Financial Investment Services has begun operating as Cetera Financial Specialists. The name change is the first step in Cetera’s plan to implement a new, unified brand structure across its family of firms.

Cetera Financial Group, one of the nation’s largest broker-dealer and registered investment advisor networks, announces a significant move in its growth strategy with plans to implement a new, unifying brand structure.
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